October 23rd, 2025 marked a remarkable milestone for DEIF Korea - its 10th anniversary - celebrated with an evening of gratitude, reflection, and forward-looking optimism.
A night of celebration and connection
The event brought together customers, partners, and colleagues, with special guests including DEIF’s Chair of the Board, Toke Foss, and CEO, Christian Nielsen. Their presence underscored the strategic importance of Korea in DEIF’s global journey and the company’s commitment to continued partnership and innovation.
The evening began with a warm welcome and interactive activities, such as the Wish Wall and live caricature artists, setting a festive tone. Guests were invited to share their hopes for DEIF Korea’s future and enjoy light refreshments as the celebration commenced.
A highlight of the ceremony was a video retrospective, reflecting on a decade of challenges, achievements, and growth. The message was clear: every individual - employee, customer, and partner - has played a vital role in DEIF Korea’s story.
Words from our leaders
As the formal program began, DEIF’s Chair of the Board, Toke Foss, shared his heartfelt reflections:
“I’m really happy to see all of you here. It’s a big pleasure for me to officially welcome you to this ten years anniversary for DEIF Korea. When I think about it, ten years ago, when we started DEIF Korea, I could not have imagined us sitting here like this, with so many people from so many nations. This is just the beginning of our journey in Korea and in the world. We have a very good possibility for great success in the coming years. This can only be done with the fantastic people we have - you are a very strong team. Many of you have been here from the beginning. Once again, thank you all very much. I look forward to the future together.”
Following this, CEO Christian Nielsen spoke about his personal connection to Korea and the company’s journey:
“I have a special relationship with Korea. Twenty years ago, I was here developing a product with the local industry, and I would never have imagined that I would one day stand here for our anniversary. I’m very proud to be part of this journey and to see how much has happened, especially in the last three to five years. We have built a strong foundation, and I truly believe the most difficult times are behind us. Congratulations to all of us on ten years. Thank you to our partners and customers for your support and for spending your time with us. I look forward to the next decade together.”
Managing Director Inwoong Kang then looked ahead, emphasizing the company’s ambitions for the future:
“It is a good time to set new goals. In the next decade, DEIF Korea will deliver even more DEIF values to our customers, and also build strong relationships to meet our customers’ needs and satisfaction. Going forward, DEIF Korea will continue to grow hand in hand with our customers for the next 20 or 30 years, or even more. Finally, I want to thank our DEIF Korea people for their dedication, contribution, and hard work over the past 10 years.”
Honoring our community
The celebration continued with the ceremonial cake cutting and a toast led by Christian Nielsen, symbolizing unity and shared success. Guests then enjoyed a buffet dinner, fostering connections and conversations.
A central part of the evening was dedicated to honoring those who have shaped DEIF Korea’s journey:
- Customer Appreciation Awards were a heartfelt highlight of the evening, honoring the trust and collaboration of our valued partners over the past ten years. Each award reflected our deep gratitude for the relationships and achievements built together.
- Special Recognition Gifts were presented to Anke Heidenreich and Fernando D. Niggli, honoring their instrumental roles in the founding and early growth of DEIF Korea. Anke Heidenreich shared her thoughts on this special moment:
“I’m very happy to receive the Special Recognition Gift from DEIF Korea. Seeing the team and partners gathered here today, I feel happiness, pride, and joy at the same time. A lot of memories are coming back - small and big challenges in the first month, adjusting to Korean and Danish working styles, and taking down the language barriers. Coffee, Korean BBQ, and Soju are indispensable for building a team. The Korean team can be proud of the achievements in this decade and being an important part of the DEIF Group.”
- Long-Service Awards celebrated the dedication of Korean colleagues who have been with DEIF Korea for five and ten years. Each recipient was recognized for their commitment, hard work, and invaluable contributions to the company’s success.
Looking ahead
The evening concluded with a lucky draw, a commemorative group photo, and closing remarks expressing gratitude to all who have been part of DEIF Korea’s journey.
As DEIF Korea looks to the future, the spirit of “Building the Future Together” remains strong. The company is committed to continued growth, innovation, and partnership - empowering customers and colleagues for the next decade and beyond.
Thank you to everyone who has been part of this journey. Here’s to the next ten years of shared success!